Nikon D3X Digital SLR Camera Recipient of EISA Award

Nikon Corporation (Michio Kariya, President) is pleased to announce that the Nikon D3X digital SLR camera is the recipient of the European Professional Camera 2009-2010 award presented by the European Imaging and Sound Association (EISA). The Nikon D3 received the same award last year, making this the second year in a row that Nikon has been recognized by this prestigious imaging and sound organization.
The D3X has been recognized twice this year as it was also the recipient of the Best D-SLR Professional in Europe 2009 award presented by Europe's Technical Image Press Association (TIPA).

Nikon D3X digital SLR camera awarded European Professional Camera 2009-2010 by EISA

Reasons for selection (summary)

The D3X is a digital SLR camera, developed according to the 35mm film frame sized (36 x 24 mm) Nikon FX format, equipped with a CMOS image sensor (imaging size 35.9 x 24.0 mm) and offering an effective pixel count of 24.5-million pixels for ultra-high resolution and superior image quality. The superior mobility and operation offered by the camera is a dream for the professional photographer not only with outdoor shooting, but also for studio photography that requires extremely high resolution and image quality. The D3X is capable of capturing brilliant, high-quality images previously possible with medium format digital cameras, and also offers high-speed response and continuous shooting with superior noise characteristics at sensitivities of up to ISO 6400. Offering a high level of mobility, flexibility, and superior operation, the D3X is a top-class camera that more than meets the strict demands of professional photographers.

The official award ceremony will take place in Berlin, Germany on September 4, 2009.

About the EISA and EISA awards

EISA is the unique association of 50 major European camera, imaging, and audio magazines published in Europe. Each year, EISA chooses the best models released over the past year in Europe from a number of categories of imaging, audio, and mobile devices.

June of this year marks the 50th anniversary of the introduction of the Nikon F mount, the mechanism that forms the link between Nikon SLR cameras and NIKKOR interchangeable lenses. The mechanical form of this mechanism has not changed in 50 years and has been adopted for even the latest digital SLR cameras. Selection of the D3X for this award shows just how well Nikon's cutting-edge digital imaging technologies along with traditional optics and precision technologies have been received.

Throughout its long history of developing and utilizing optical and other advanced technologies for use in the development and manufacture of cameras and lenses, Nikon has taken its role in the capture of special moments, regardless of the age or situation, very seriously. By continuing to develop attractive products equipped with the latest in state-of-the-art optical technologies, Nikon hopes to increase the number of people who know the joy and thrill of capturing and sharing special moments by even one.